This subject will present students different aspects and models that refer to businesses that have an online presence and will present the integration of the marketing functions and strategies within these companies
INSTRUCTORS:
Cătălin Valeriu Curmei
Lecturer - FABIZFamiliarizarea studentilor cu concepte legate de derularea afacerilor in mediul online, marketing pe internet, instrumente folosite in promovarea produselor si / sau serviciilor si / sau companiei, modele de afaceri.
