Applying communication principles to business situations, in the national and international environment
INSTRUCTORS:
Simona Vasilache
Professor - FABIZAddress
Calea Grivitei 2-2A View mapCategories
Marketing and CommunicationsBusiness and Media Communication is a case-oriented lecture, aimed at fitting recent theories and models to Romanian and international business practice. Issues as discourse analysis, inter- and intra-departmental communication, blunders and new media discourse are thoroughly reviewed, taking a provocative, informed and hands-on approach.
